In 1972, GOLRANG was established as a supplier of detergents and cosmetic products with a mission to service Iranian society. GOLRANG CHEMICAL MANUFACTURING was established in the same year and then was developed to PAKSHOO CHEMICL & MANUFACTURING CO through the efforts made by Mohammad Karim Fazli and a number of Iranian experts.
In a time when no Iranian brand was known for detergent and cosmetic and hygienic products, GOLRANG was marketed to build a national brand with national identity. The range of the products initially covered dishwashing liquids, bleaches, and “GOLRANG SUPER” laundry detergents, as well as glass and toilet bowl cleaners.
However, during the development phase, other products such as head shampoos, hair softeners, baby shampoos, and body shampoos were also introduced. The first standardized baby shampoo in Iran was produced and marketed by GOLRANG. Not only GOLRANG was established as one of the producers of the best quality detergent, due to introducing variety of products and obtaining different certificates, but also the brand became known nationwide for its efforts to satisfy customers and making humanitarian contributions in joint plans with MAHAK (an Iranian institute founded to support Iranian children diagnosed with cancer) and UNICEF.
GOLRANG defines production quality as consumer satisfaction and regards it as a determinant factor of success. This claim is supported by confirmations of GOLRANG product consumers and the leading role of GOLRANG in the market for such consumer products as glass cleaners, bleaches, bowl cleaners, baby shampoos, carpet shampoos, handwashes, etc.