Everest, LLC operates under the REEEL brand — a next‑generation multi‑category snack brand created with young people and for young people, with the ambition to become a leader on the international market.

About REEEL

REEEL combines bold taste, fresh design and a community‑driven approach to snacks. Our products are crafted to meet the lifestyle needs of modern youth: convenient, shareable, and full of personality. We offer a diverse portfolio — from crunchy and savory bites to innovative flavored chips and healthier snacking options — each developed with high-quality ingredients and contemporary packaging that stands out on shelves and in social feeds.

Our approach

We co-create with our audience: testing flavors, formats and visuals together with young consumers to ensure relevance and excitement. This user‑centric development shortens time to market and builds authentic brand loyalty. Sustainability and responsible sourcing are integral to our production processes, and we continuously work to reduce environmental impact across packaging and supply chains.

Market ambition and distribution

With an ambition to expand internationally, REEEL focuses on scalable production, strong retail partnerships and omnichannel presence — from traditional supermarkets to online marketplaces and direct‑to‑consumer platforms. Our go‑to‑market strategy emphasizes regional adaptation of flavors, targeted marketing and collaborations with influencers and street culture leaders to accelerate brand recognition abroad.

Why choose REEEL

- Youth‑led innovation: products shaped by real consumer input.

- Multi‑category range: diverse snacks for varied occasions.

- Quality and transparency: clear sourcing and production standards.

- Strong brand identity: visually striking packaging and cultural relevance.

- Scalable operations: ready for expansion into international retail and e‑commerce.

Everest, LLC under the REEEL brand invites retailers and partners to join us on a fast‑growing journey to redefine snacking for the next generation.